THANK YOU KINGSWAY.
Anyone who has visited the Kingswayshop.com will notice a small victory for us.
Gone are the “Our Price” “RRP” and “You Save” boxes on the pages of most products.
Gone are the bogus “Pre-Order” Discounts.
Replaced simply with a “Web Price” and, nothing else.
It has yet to filter down to Kingsway owned PuraShop.com, but this is a serious step in the right direction.
I on the few items i have checked, the “Web Price” is the old “our price” so they are still undercutting their retail partners, but in a way that is neither illegal, nor lies to their own customers.
It is not entirely bannished, the search page still has some remnant of “RRP” and “You Save”, but I am willing to overlook this as a small oversight, or a “work in progress” glitch.
Indeed, on all the “Pre Order” titles that i looked at, there is no evidence of any exclusive saving to be had by placing the pre-order, no indication as to what the price will be once it is releases, and as i mentioned, with the offers they are making available to retail partners on “Pre-orders” we should be well on our way to achieving price-parity on pre-orders anyway.
Once again, thank you
Well spotted- this must have been updated this morning after 10am or so……
This doesn’t happen overnight, so some serious thinking must have been going on somewhere behind the scenes- for some time. Might have been nice to note somewhere that this was underway- would have saved a few of us a lot of pondering & heartsearching?!
None the less welcome for all that.
I will not now, of course, be pursuing a formal complaint with the OFT 🙂